Artificial Intelligence

Sixty-Two Percent of Organizations Experienced a Deepfake Attack; 32% Faced an Attack on AI Applications

September 23, 2025

Gartner Survey Reveals GenAI Attacks Are on the Rise

Twenty-nine percent of cybersecurity leaders said their organizations experienced an attack on enterprise GenAI application infrastructure in the last 12 months, according to a survey by Gartner, Inc., a business and technology insights company.

The survey was conducted from March-May 2025 among 302 cybersecurity leaders in North America, EMEA and Asia/Pacific.The survey found that 62% of organizations experienced a deepfake attack involving social engineering or exploiting automated processes, while 32% said they experienced an attack on AI applications that leveraged the application prompt in the last 12 months (see Figure 1). Chatbot assistants are vulnerable to a variety of adversarial prompting techniques, such as attackers generating prompts to manipulate large language models (LLMs) or multimodal models into generating biased or malicious output.

Figure 1: Impact of GenAI on the Attack Landscape (Percentage of Respondents)

Source: Gartner (September 2025)

Expert Take:During the Gartner Security & Risk Management Summit in London, Akif Khan, VP Analyst at Gartner said: “As adoption accelerates, attacks leveraging GenAI for phishing, deepfakes and social engineering have become mainstream, while other threats — such as attacks on GenAI application infrastructure and prompt-based manipulations — are emerging and gaining traction.”

While 67% of cybersecurity leaders said emerging GenAI risks demand significant changes to existing cybersecurity approaches, Gartner said a more balanced strategy is warranted. “Rather than making sweeping changes or isolated investments, organizations should strengthen core controls and implement targeted measures for each new risk category,” said Khan.

Sixty-Two Percent of Organizations Experienced a Deepfake Attack; 32% Faced an Attack on AI Applications

Figure 1: Impact of GenAI on the Attack Landscape (Percentage of Respondents)

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